Press releases
PR Admosphere includes 5plus2 in advertising monitoring, achieving another milestone in its mission to add value to its ADEX product and client service
Admosphere’s monitoring of advertising has been significantly expanded. Last year, the company launched independent radio monitoring and now it has added a weekly paper, 5plus2, into it’s monitored universe, covering all of its 71 regional versions.
PR Display advertising in March increased by 19 pct, advertisers used space in the amount of 485 million CZK
In March 2014, Internet display advertising increased: advertisers used the Internet advertising space in the total amount of 485 million CZK, which is by 19% more than in February.
PR Internet users always read the same online journals. News services provided by public media are the most trustworthy
To read the latest news, Czech Internet users keep returning to the same online journals. They visit Novinky.cz most frequently, but they like reading iDnes.cz the best.
PR Display advertising dropped in February, advertisers used Internet space in the amount of 409 million CZK
Advertisers used the Internet advertising space in the total amount of 409 million CZK in February, which is by 4 pct less than in January.
PR 7 out of 10 kids read at least one book per month, but TV and computer still win as leisure activities
Up to 70% of children in the Czech Republic read at least one book per month; girls tend to read more than boys and parents can be a great help when it comes to their children’s reading habits – for example reading to them in the evening when they are small has proved to be very effective. These are some of the outcomes of the survey which was implemented by MEDIARESEARCH for Czech National Library.
PR MEDIARESEARCH technology succeeds in tender for TV audience measurement in Estonia
MEDIARESEARCH, provider of the Czech people meter project, has been selected as the supplier of electronic TV audience measurement in Estonia for the period 2015-2023, in association with its partner, Turu-uuringute.
Page: 9/31