PR Interest in shopping and watching TV grows among the activities on the Internet

8 February 2010

Third wave of Structural Exclusive Continuous Research (SEKV) in 2009 provided further information about the structure and behavior of Internet users. Research showed significantly increasing popularity of social networking, continuing rising trend in online TV viewing and shopping on the Internet. Number of advanced users on the Internet also grows. MEDIARESEARCH provides SEKV for the Association for SPIR. Data collection was conducted between October and November 2009.