PR Lifestyle? Less sport, more Internet surfing.

10 March 2009

The Lifestyle survey - exclusive quantitative research carried out for ATO on panel of TV households monitors the media, opinion and consumer behaviour of the Czech population in the long term. The content of the research was updated in 2008 to catch new trends in media consumption. 1 458 households (with 3 181 people 15+) were interviewed. Generation 15 years younger is monitored by LSS children, whose results were published in August 2008.